THE SECRET TO MAKING MONEY IN THE WEDDING INDUSTRY
One of the most common issues new wedding planners seem to face is how to price their packages. Inside this Wedding Planner Pricing Workbook, we will practically walk you through the ins and outs of finding a competitive price for your services.
In this workbook, you will be practically guided through activities to help you increase your self-worth and learn what you should be charging for your services.
Pricing is time and time again one of the hardest things to nail down as a business owner. If you price too low, you aren’t able to make ends meet, but your price is too high and you run the risk of scaring potential clients away. Find the perfect balance inside this easy-to-use workbook.
You have been in business for a while and even though you love what you do….its not bringing in as much as you want. You have secret shopped your competition but it left you broke and disgusted.
Our Wedding Planner Pricing Workbook was designed to help you figure out what to charge for your services.
Setting your rates can be challenging because there is no magical formula and so many factors need to be considered.
This workbook walks you through a series of exercises meant to help you decide what your services—and time—are worth.
Make an informed decision with the help of this workbook!
PRODUCT HIGHLIGHTS
What should you expect from the Wedding Planner Pricing Workbook? Here’s a quick run-through of some of its key features to give you an idea of what’s inside. Key Features:
List of services:
If you’re in the process of deciding what services to offer, or if you want to add to your existing packages, the list of wedding planning services included in this workbook is sure to provide you with plenty of inspiration.
✔How to conduct market research:
Market research is critical to the success of your wedding planning business. The steps in this wedding planner pricing workbook will help you figure out what needs are being met and which ones are lacking in your local market so you can set yourself apart.
✔Brand value worksheet:
Knowing your clients’ pain points can help you create value for them. This activity will inspire you to find ways to enhance your client experience by increasing their perceived value of your services.
✔Budget worksheets:
If you’re not keeping track of your business expenses and the amount of time you spend on each task, you may be doing yourself a disservice. These worksheets will help you determine your bottom line, which is essential to making sure you don’t undercut yourself when setting your rates.
✔Invoice tips and template:
Invoicing is an integral part of running a business. If you’re new to this and aren’t quite sure how to set up an invoice, the tips in this workbook will put you on the right path, with or without fancy accounting software.
52 pages
ALSO INCLUDED
âś” SERVICE PRICING CALCULATOR
which includes FIVE calculators to compute expenses, hourly rates, service hours, savings, and expense-based rates.
✔KNOW YOUR NUMBERS To Profit Guide
to get an exact understanding of what it takes to run your business and make a profit.
✔HOW DISCOUNTS ARE COSTING YOU More Than Money Guide
The real talk on discounts and how to handle requests
BONUS:
Apps List For Your Bottom Line
Discount Guide
How to approach discounts and sales when you are considering changing your pricing.
Know your numbers checklist
Make sure you know everything it takes to run your business so you can get paid big business money.
Apps to Help Your Bottom Line
An arsenal of apps to help keep your business in the black.
PRICING GUIDES & CALCULATORS FOR WEDDING & EVENT PROS
PRICING CALCULATORS, GUIDES & BONUSES
GET INSTANT ACCESS NOW TO THE SERVICE COLLECTION HOURS CALCULATOR
SERVICE COLLECTION HOURS CALCULATOR: $47 VALUE
This important calculator helps you really know how much time you put into your services
HOURLY RATE CALCULATOR: $77 VALUE
This calculator transforms your income goals into solid figures for your hourly rate.
EXPENSE CALCULATOR: $37 VALUE
This calculator helps you track every penny it takes to make your business work.
EXPENSE BASED RATE CALCULATOR: $47 VALUE
This calculator provides you with an alternative pricing method if you would rather mark up your services.
SAVINGS CALCULATOR: $37 VALUE
This calculator helps you create realistic methods to save for your business.
NO PAID SOFTWARE IS REQUIRED!
All Calculators are instantly accessible with Google Sheets!
From CATHERINE:

To me, your success is personal. You’re not in this alone.
BUT,
Remember time is of the essence!
Every day, and for every event, you are not charging your full worth based on your process, experience, and market, you are losing money and your business suffers.
Just think about it!
You could have your new pricing by tonight!.
The faster you get started, the faster you put your wedding business on the path to profitable growth.
Right now you can instantly download the pricing calculators and guides and by tonight you can have the roadmap to the most successful business
BUY NOW
Guessing your pricing or secret shopping your competition is only going to leave you broke, busted and disgusted.
HERE IS WHAT OTHERS ARE SAYING
I've made 2x more for the same amount of work I was doing last season because of the work I did with your calculators!"
Christina
"I went back to my sheets to adjust for COVID. I was able to come up with a mini-mony package that has sold so well, it made up for everything that was canceled or postponed." Mary Ann.
"Because of the pricing strategies I learned, clients don't even blink when they see the price. " Jocelyn
I USED TO BE LIKE YOU.
You are hesitant to even raise your pricing. You are wondering, No one else is charging what you are thinking. What if nobody books? What if your competition starts undercutting you? What if the calls stop? what if, what if ...
So then you start thinking that discounts will surely help. Everyone loves a sale, right?
WRONG!
Here is why?
1. Discounts, specials, or whatever lies you’re telling yourself only teach clients that you’ll do more work for less money.
2 . Undercharging creates animosity amongst your peers and can have a detrimental effect on your entire local industry.
3 . Blindly matching pricing costs you more if you’re not doing the exact same service. You could end up paying with your time.
AND YOU KNOW WHAT MAKES DISCOUNTING PRICES EVEN WORSE?
You are actually turning OFF your ideal client who would actually PAY your asking price …or maybe even more!
I was the same way. Once upon a time, I was like so many wedding pros who priced themselves to make money. ANY money. I felt like I couldn’t afford to lose any clients by making any changes.
What I REALLY did was pigeonholed myself into a certain bracket and market, which took almost twice as long to get out.
ONE DAY when I was about to give up completely in business, like you, I price shopped my competitor. Guess what! , I discovered she was charging 5 times my price1
I went back to the drawing board and re-designed amazing products and services for my clients, I also designed an amazing price tag to go with it with my system, I raised my prices 75% and I doubled my retainer rate.
AND YOU KNOW WHAT? NO ONE BATTED AN EYE.
Because now they could see the value in what I offered. That price tag was a calling card for the vendors, venues, and clients I wanted to work with.
1.How much time is required?
2.How fast can I expect to see results?
3. I already set my pricing. Will this still work for me?
4. What if I don’t have my business set up yet. Does this product still work?
5. I’m not a wedding planner. Is this product still applicable?
6. Do I need extra software or apps for this to work?
7. I’ve purchased other pricing guides. Is the same thing?
8. Is everything available immediately?
9. How long can I keep it for?
10. Can I send my copy to a friend?
11. Can this be accessed without the internet?
12. How much can I earn?
13. Do you have people who have used this with success?
Don’t wait! Take control of your Business today.
Most of all,
I am so excited that you are standing up for yourself and your brand.
Knowing your value protects you from having to prove it.
You are taking the first step to charging what you are worth for your amazing service!
Get access to the top-rated courses on pricing and profitability for Wedding and Event Planners.
GET STARTED
